Scandinavian Hotel Trends
Scandinavia is famous the world over for its innovative, striking and trend-setting interior design, and the growing global influence that Nordic designers are experiencing. Building on this success, and the momentum and interest that has been generated in Scandinavian design in recent years, a new wave of boutique hotels has swept across the larger cities of the Nordic countries. Nordique has taken a look at some of the key style trends and influences of some of the most inspirational hotels in Stockholm, Oslo and Copenhagen!
Boutique and independent hotels are enjoying great success in the Nordic region, boosted by increased tourism in the region, and a growing trend of more independent-minded travellers looking for unique or bespoke travel experiences.
The feeling of being at home
Increasingly there has been a move against 'cookie-cutter', corporate hotel experiences which don't reflect the local environment and culture in which they are situated. Instead, the Nordic region has seen a shift towards a more homely, relaxed approach to hotel design - with features such as cosy beds with woollen throws, sheepskin rugs, and plenty of botanic greens.
The 'Ett Hem' hotel in Stockholm is a perfect example of these trends. Roaring open fires, eclectic furniture, striped feature pieces and use of indoor plants reflect a movement away from traditional Scandinavian minimalist design towards a more 'hygge' inspired concept of a hotel being a home away from home.
This beautiful hotel, close to the centre of the Swedish capital, also showcases some of the key colour trends for Nordic hotels - with neutral greys and tans set against flashes of deep greens and metallic textures.
Similar trends are showcased at the super-stylish hotel 'The Thief', on the Oslo waterfront. Opened in 2013, and owned by Norwegian billionaire Petter Stordalen, this design hotel is named after the small island on which it is located - Tjuvholmen - 'Thief Islet'. Here the design takes on a more luxurious and high-end tone than is traditionally associated with Scandinavian nations. There is a real international feel to the design concepts used, with an underlying Italian influence drawn from the involvement of designers Antonio Citterio and Bruno Rainaldi. It reflects the multicultural, modern outlook of Scandinavia and its willingness to consider and embrace new ideas and influences.
Timeless Scandinavian design
There is of course always still room for classic Scandinavian design, featuring iconic wooden furniture, monochrome palettes and a more minimalistic style. Hotel Danmark in Copenhagen is a wonderful example of these enduring Nordic design features. This is particularly apt in a city that gave the world perhaps the most famous single item of interior design ever produced - Arne Jacobsen's 'egg chair', which was commissioned for the Radisson SAS hotel in Copenhagen and has since grown into a true style icon.
Light and spacious rooms, with modern features sitting alongside classic 60s and 70s inspired Danish furniture make for a cool, calm atmosphere and add a clear identity to the style of the hotel. There are also features seen in 'Ett Hem' hotel - such as in the use of house plants and other flashes of green, with gold or copper features also used.
These beautiful examples are just part of the growing number of boutique Nordic hotels that have managed to maintain trend-setting, innovative styles that really showcase the best features of Scandinavian life, culture and attitudes. We hope that they make you feel as inspired as we do!